ADS & LEADS

Ads that bring in real enquiries, not just clicks.

Meta and Google campaigns tracked to leads, calls and WhatsApp conversations, with a plain-English report every month.

Channels
Facebook & Instagram · Google Search & Performance Max
Lead types
WhatsApp & Messenger conversations · lead forms · calls · website enquiries
What we report
Cost per enquiry and per qualified lead (and ROAS for online stores), not just clicks and reach
Terms
Monthly management fee plus your ad spend · month-to-month, 30 days' notice · your accounts stay yours
WHAT WE DO

What's included

Click-to-WhatsApp campaigns

Often the cheapest enquiries in our accounts, straight into a chat your team can answer.

Lead form campaigns

Instant forms with qualifying questions, so you can filter out junk before you call.

Google Search & PMax

Catch people actively searching for what you sell, with conversion tracking set up properly.

Creative production

Static ads and reels, with new angles tested regularly instead of one ad run to death.

Landing pages

Fast pages built to convert ad traffic, with the offer and proof up front.

Tracking that holds up

Pixel, Conversions API and call/WhatsApp tracking, so reported results match reality.

E-commerce campaigns

Advantage+ shopping, catalog and Google Shopping campaigns for online stores, reported on ROAS and cost per purchase.

Lead routing & follow-up

Leads from forms, WhatsApp and calls land in one place, get assigned to the right person, and trigger follow-up reminders, so none go cold.

Regulated industries

For immigration, finance, health and property clients we keep claims compliant: no outcome guarantees, required registration details in ads (for example an Australian migration agent's MARN), and Meta's Special Ad Category settings where they apply (housing, credit, employment).

Monthly report

Spend, enquiries, cost per enquiry and per qualified lead, best and worst ads, what we changed and what we'll test next — in plain English.

See ad creatives we're running →
HOW IT WORKS

From first call to launch

01

Account review

We look at your current ads, tracking and enquiry quality.

02

Plan & creatives

Offer, audiences and first creatives, agreed with you.

03

Launch & test

Several angles go live so the data, not guesswork, picks winners.

04

Optimise weekly

Cut what doesn't work, scale what does, refresh creative.

05

Monthly report

Cost per enquiry, lead quality and next steps, in plain English.

QUESTIONS

What's a good cost per lead?

It depends on your price and how many leads become customers. Our cost-per-lead guide shares real ranges from ₹2.72 to ₹423 per enquiry, and a break-even formula.

Do you guarantee leads?

No honest agency can guarantee results. We share real benchmarks up front and report cost per enquiry from the first weeks, so you can judge the work on numbers.

Who owns the ad accounts?

You do. We work inside your own Meta and Google Business Manager, so the ad accounts, pixel and data stay yours if we ever part ways.

Is there a lock-in contract?

No. Ads management is month-to-month; you can cancel with 30 days' notice.

Who pays for the ad spend?

Your ad budget is separate from our management fee and is paid to Meta or Google from your own accounts.

How often will I hear from you?

Campaigns are checked and optimised weekly, and you get a plain-English report every month. Larger accounts can agree a weekly report.
GUIDES
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