FOR IMMIGRATION & EDUCATION CONSULTANCIES

Qualified leads, not junk, for visa and study-abroad consultancies.

Meta and Google campaigns measured on qualified enquiries, compliant ad copy, and every lead routed to the right counsellor on WhatsApp within minutes.

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Month-to-month · 30 days' notice · Your ad accounts stay in your name

Real result
Visa & study-abroad account: 572 leads and 525 conversations on about $676 of spend; best lead form $0.34
Compliance
No outcome guarantees; registration details such as an Australian agent's MARN in ads; Meta Special Ad Category settings where they apply
Routing
Leads from forms, WhatsApp and calls assigned by office, visa type or language, with follow-up reminders
Terms
Monthly fee plus your ad spend · month-to-month, 30 days' notice · your ad accounts stay yours

What we run for consultancies

Something else in mind? Ask us →
  1. 01

    Qualifying lead forms

    Questions on visa type, course, intake and budget, so counsellors call the right people first.

  2. 02

    Click-to-WhatsApp campaigns

    Often the cheapest enquiries we see, landing straight in a chat your team can answer.

  3. 03

    Lead routing to counsellors

    Each enquiry assigned to the right person or office, with reminders so none go cold.

  4. 04

    Landing pages per visa or course

    Fast pages for student, skilled and partner visas or specific courses, with the offer and proof up front.

  5. 05

    Creatives in English and Hindi

    Static ads and reels written for how students and families actually search; other languages on request.

  6. 06

    Reporting on lead quality

    Cost per qualified lead and per booked consultation, split by campaign and office, every month.

Work in this space

We built the website for Novestra, a visa and study-abroad consultancy, and run lead campaigns for consultancies like it. The visa-account numbers above come from our own reporting.

How we set up lead-form campaigns →
Novestra Consultancy website
Novestra ConsultancyVisa & Study Abroad · Europe

Where a lead goes

The rules are yours: by office, visa type, course or language. Here's how one enquiry might move through them.

  1. 10:02Lead form: student visa, February intake, prefers Punjabi, budget answered
  2. 10:02Rule match: Punjabi-speaking student enquiries go to the Ludhiana desk
  3. 10:03Counsellor gets the lead on WhatsApp with the form answers
  4. 10:03Student gets an automatic WhatsApp reply with the counsellor's name
  5. 11:03No call logged after an hour? Reminder to the counsellor and the manager
Illustrative example. Names, times and rules are set up per consultancy.

How it runs

  1. 1Lead-quality review

    We look at your last 90 days of leads and where the junk comes from.

  2. 2Plan & compliance check

    Offers, audiences and copy that stay within the rules.

  3. 3Routing set-up

    Forms and WhatsApp connected to your counsellors.

  4. 4Launch & test

    Several angles live; the data picks the winners.

  5. 5Monthly report

    Cost per qualified lead and consultation, in plain English.

Questions

Do you guarantee leads or visa outcomes?

No. Nobody honest can, and promising outcomes in ads breaks the rules most consultancies work under. We report real cost per qualified lead from the first weeks.

Can leads be split between our offices?

Yes. Routing can go by office, visa type, course or language, so each enquiry reaches the right counsellor.

Who owns the ad accounts?

You do. We work inside your own Meta and Google Business Manager.

Further reading

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